Meta Titles & Meta Descriptions

How to add/edit Meta Titles and Meta Descriptions:

Steps to Add Meta Titles and Descriptions:

1. Select the Page:
   • Choose the page you want to optimise.
2. Access Page Settings:
   • Click on 'Page Settings' at the top of the page.
3. Open SEO Settings:
   • Click on the second ‘SEO’ icon at the top of the side panel.
4. Enter Meta Title:
   • Aim to keep your Meta Title under 55 characters.
   • Example: "Best Organic Coffee Beans - Shop Now"
5. Enter Meta Description:
   • Keep your Meta Description under 155 characters.
   • Example: "Discover our selection of the best organic coffee beans. Shop now for free shipping on orders over $50."
6. Save Changes:
   • Click 'Save' to apply your changes.

Check out the Help video below covering these steps above:

Bulk Meta Upload Tool

Business plans have access to a bulk meta upload tool where all meta data can be managed in one place and through a bulk upload file. Find out more here.

Tips for Effective Meta Titles and Descriptions

1. Relevancy: Ensure your Meta Title and description match the content of the page and the search query.
2. Keywords: Include primary keywords but avoid keyword stuffing.
3. Character Limits:
   • Meta Titles: 50-60 characters.
   • Meta Descriptions: 150-160 characters.
4. Clarity and Compelling Text: Write clear, concise, and compelling text that encourages clicks.
5. Unique Titles and Descriptions: Avoid duplicate Meta Titles and descriptions across different pages.